Tesco colleagues set to become National Charity Partnership fundraising heroes
Tesco colleagues in stores nationwide will bring out their superhero alter egos over the weekend of 11-13 March, when they take part in the Superheroes fundraiser challenge for the National Charity Partnership. The three year partnership aims to raise £30 million to support millions of people to eat better and get active, as well as funding the vital and ongoing work of the British Heart Foundation (BHF) and Diabetes UK.
The Superheroes fundraiser challenge will see Tesco colleagues complete various superhero themed activities over the weekend, with many likely to take on challenges such as silly superhero sports and superhero skills. Colleagues at all stores will log every £25 they raise on their in-store Cape Target-o-Meters for customers to see. The more they raise, the more the shrunken cape of fictional superhero Tescoman will grow, enabling him to resume his superhero activities.
Hannah Chauhan, Head of Fundraising for the National Charity Partnership, explains: “In the UK today, around 3.6 million adults living with Type 2 diabetes and around 7 million people living with heart and circulatory disease. However a healthy lifestyle can reduce people’s risk of these conditions.
“Tesco colleagues raised millions of pounds across the five key fundraising events last year, which will help a great deal with the National Charity Partnership, and the work of both Diabetes UK and the British Heart Foundation. I’d encourage communities across the UK to pop along to their local Tesco store over the Superheroes weekend and support colleagues as they work hard to take these fundraising totals to a super new level.”
Half of the money raised through fundraising by Tesco colleagues for the Partnership is split between Diabetes UK and the BHF to fund their vital and ongoing work. What makes the National Charity Partnership unique is that the remainder of funds raised are being invested in projects specifically designed to inspire millions of people to eat better, get active and reduce their risk of developing Type 2 diabetes and heart and circulatory disease.
The Superheroes weekend is the first big fundraiser to take place in Tesco stores nationwide in 2016. To find out how the National Charity Partnership can help you to set a goal and stay on track, log on to lets-dothis.org.uk