Tesco Colleagues get ready for Every Little Elf this Christmas
Tesco colleagues prepare to take part in the Every Little Elf event to fundraise for Diabetes UK and the British Heart Foundation
Tesco colleagues in stores nationwide will be getting in the festive spirit over the weekend of 18 and 20 December, as they prepare to take part in the Every Little Elf fundraiser for the National Charity Partnership between Tesco, Diabetes UK and the British Heart Foundation (BHF). The three year partnership aims to raise £30 million to support millions of people to eat better and get active, as well as funding the vital work of the BHF and Diabetes UK.
Colleagues will raise funds through a variety of different in-store activities for the Every Little Elf fundraiser this Christmas. Many stores are planning to take on the Every Little Elf Challenge, where teams of colleagues will compete in mini challenges, including in-store Elf Races, Sleigh Decorating, Elves Workshops, Elfie Selfies and much more. Of the five nationwide colleague-led fundraising initiatives that have taken place in Tesco stores this year, Every Little Elf is expected to be the most successful. Customers are being encouraged to channel their inner Elfie and show their support.
There are currently millions of people in the UK who are at increased risk of developing heart disease and Type 2 diabetes. Having Type 2 diabetes puts people at a greater risk of later developing heart disease. Both conditions are interlinked and can be preventable. To tackle this, half of the money raised through colleague fundraising is split between the two charities, helping to fund their vital and ongoing work. But what makes the National Charity Partnership unique is that the remainder of the funds raised are being invested in projects specifically designed to inspire millions of people to eat better, get active and reduce their risk of developing Type 2 diabetes and heart disease.
Hannah Chauhan, Head of Fundraising for the National Charity Partnership, explains; “There are currently 3.5 million people in the UK living with Type 2 diabetes and around 7 million people living with heart and circulatory disease. A healthy lifestyle can reduce people’s risk of these conditions. Through colleague fundraising, the National Charity Partnership is able to deliver projects that are designed to help people who are most at risk to improve their lifestyle and ultimately reduce their risk of both conditions.”
“We are delighted that Tesco colleagues are getting in the spirit of fundraising for the National Charity Partnership this Christmas. There’ll be lots of festive fundraising activities in store for colleagues and customers to enjoy and I hope that people will get behind our cause over the festive period.”