‘I’ll be there’ (by the checkout, raising funds)
Today Britain’s Got Talent finalists The Neales – whose first audition famously moved Simon Cowell to tears – are releasing their first single ‘I’ll be there’ in a bid to raise funds and reach number one for Father’s Day 2016.
The new single will be available to download and to buy on checkouts in over 750 Tesco stores around the country from Friday 10 June for £1, with all proceeds going to the National Charity Partnership. The CD comes in a specially designed, personalisable sleeve that allows people to show their own dad the love and appreciation he deserves, while also supporting a vitally important cause. The Neales will go on a tour of selected Tesco stores all over the UK during the first weekend of the song’s release.
The group comprise of a father and three sons – the youngest of whom, Phil Neale, has been a colleague at Tesco since 2014. 10 years ago, Dad Laurie had a heart attack while helping to move a piano at a music school near the family home in Solihull. He suffered sudden and severe chest pains and believes his life was saved by the actions of a school nurse who stabilised him before an ambulance arrived. Laurie’s dream of singing came about as one of many little changes he had to make to his life following his heart attack.
Phil Neale, member of the group and Brand Manager for Tesco said:
“‘I’ll Be There’ is an original song that we wrote together as a family and it’s a promise to a loved one to always be there, no matter what. That’s a very fitting sentiment for us as a family singing together, and one we hope the nation share with us this Father’s Day.
“We know we’re still music chart underdogs, but harnessing the power of 300,000 Tesco colleagues gives this song a real chance of getting to number one, and raising a huge amount of money for the National Charity Partnership at the same time.
“Having nearly lost our own dad and band member 10 years ago to a heart attack, we feel very lucky and proud to be in a position to raise money for, and awareness of, two conditions that affect millions of dads across the country.”
Commented Jenna Hall, Programme Director for the National Charity Partnership: “This is a truly exciting and inspiring fundraiser by The Neales and Tesco. This is a great example of how we can harness the reach of Tesco’s stores to promote our health message, whilst CD sales are also raising funds for the Partnership.
Laurie’s story is a stark reminder of how the British Heart Foundation’s research is helping to save lives. It is therefore incredibly touching that for their first UK single The Neales have chosen to support two of the UK’s leading health charities who, together with Tesco, are working to improve the health of the nation to prevent people’s risk of Type 2 diabetes and heart and circulatory disease.”