Beat the Street shortlisted for Participation Event of the Year at BT Sport Industry Awards 2017
Beat the Street – an innovative walking and cycling initiative that got 19,000 people in Nottingham moving last Spring - has been recognised for its success at encouraging people to get active after being shortlisted for Participation Event of the Year at the BT Sport Industry Awards 2017.
The BT Sport Industry Awards are the most prestigious commercial sports awards in Europe with high-profile guests from the British and international sports industry including leaders, celebrities, sporting figures and media.
In an announcement made on Friday 10 February, it was revealed that Beat the Street has been shortlisted alongside for Participation Event of the Year alongside the London Marathon, parkrun UK, The Colour Run, Parallel London and I am Team GB.
Matthew McKee, Prevention Programme Manager for Physical Activity at National Charity Partnership said “We are delighted to see Beat the Street shortlisted alongside such nationally recognisable and successful events and initiatives. 2016 has been an incredible year for the programme which has helped encourage hundreds of thousands of people across the UK to become active and signpost them into long-term sports and activities.”
The Official Shortlist was selected through an extensive Steering Process -involving more than 60 key industry figures across two weeks of intensive judging, and will now go forward for consideration.
The industry’s most anticipated night of the year - taking place on 27th April - will see over 1,750 major players from the world of sport, business and entertainment come together for an unforgettable night celebrating the standout work from across the sporting world.